Glima Advisors is a group of experienced executives and sales leaders who have built, grown, and run partner and channel sales organizations across North America, EMEA, Asia-Pacific, and LATAM.
Our team has stood up channel and reseller programs from the ground up, and has taken over large, established partner organizations to redefine focus, increase efficiency and margins, and pivot GTM strategy.
We operate with a national footprint and deep, hands-on experience across every partner motion — from first reseller agreement to hyperscaler co-sell.
Glima is a grappling technique perfected by Norwegian Vikings — built on balance, speed, and leverage rather than brute force. It's how we approach channel and partner strategy: precise, efficient, and built to win without unnecessary force or headcount.
Aligning partner strategy with your company's actual goals, not a one-size-fits-all playbook.
Moving from audit to action in weeks, not quarters — momentum is part of the value.
Using proven plays and existing relationships instead of rebuilding everything from zero.
National footprint with senior coverage coast to coast.
Partner and channel program experience across Europe, the Middle East, and Africa.
Regional SI and reseller network experience across APAC markets.
Route-to-market and distributor experience across Latin America.
Our team's experience spans leadership roles building, running, and transforming partner and channel organizations at:
